Announcing Natural Advisory Council

fast_company-01Fast Company is on it! @lizsegran Reports on the launch of a new nonprofit started by me to combat greenwashing and keep the #naturals space real She says, Iclisoy founded natural skincare company California Baby two decades ago when she couldn’t find any information about the safety of baby products when she was pregnant. These days, there is still very little research about how the chemicals in baby soaps, shampoos, and creams affect children. “A baby’s liver and kidneys are skill developing, so their ability to get rid of toxins and waste is much more fragile, Iclisoy tells Fast Company Today, she’s launching an organization called Natural Advisory Council to educate and advocate for regulations in the natural skincare category.

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