In Town & Country magazine’s August 2015 issue for the story “Courting Youth: A newly committed tennis player has to choose between improving her game and saving her skin.” In the article, Florida-based writer Dana Wood laments the challenge she’s facing: being outdoors in the bright sunshine for private lessons and group training versus racking up a good amount of sun damage and early aging.
She talks to California Baby founder Jessica Iclisoy, “a fellow chemicalphobe and tennis buff” about how she protects her skin while playing in also-sunny California. “If I’m going to be out in direct sun for a few hours, I apply three layers of sunscreen, waiting 15 minutes after each to allow it to set,” Iclisoy says, adding that she avoids a super-white pallor by using a lightly tinted mineral-based product like the one she just created, California Kids #supersensitive Broad Spectrum SPF 30+ Sunscreen.
How to Protect Skin
Especially during these hot summer months, it’s important to remember sunscreen—and reapplying—not only for your kids but also for yourself. In fact, a study published by the American Society for Photobiology found that Americans acquire 23 percent of their sun damage by age 18 and get about 10 percent more every decade after that.
To find out more about California Kids’ sunscreen and to buy anything from the new line, head over to the California Kids website. What’s your sun protection routine when you’re doing your favorite outdoor activity? Tell us in the comments below!